Where were those tissues?
We should all be so lucky to work or volunteer (or both!) on a project that is as deeply meaningful as Flying Horse Farms. I was a part of the team that planned today’s groundbreaking for this $20 million, 200 acre camp for children with serious illnesses outside of Mt. Gilead.
Let me say, I’ve organized or participated in dozens of “milestone” events such as this one. But this was the first that made me cry. During the event, and again, now, as I write this.
Sometime...
Is the blog the new press ...
In reading one of my favorite industry, insider blogs from Brian Solis, who writes on “PR 2.0,” he summarized what I’ve been preaching for the last two years. While the press release has not gone away, the way in which we distribute news in them has changed dramatically. Moreover, the advent of the blog itself is a powerful tool to channel consistent, relevant and fresh messaging...
I am not a geek....
I tried to be one recently. I signed up and went to the Wordcamp (seminar? workshop? geek fest?) this last weekend. I even recruited about 8 other people to go too.
Wordcamp is the official ‘brand’ for a gathering of Wordpress geeks. But I’m just a huge fan. Just an end- user that knows enough to be dangerous. For those that might be still wondering what is Wordpress - it’s...
Twitter 90/10...
Harvard Business Review issued a fascinating study: 90% of those tweets out there are written by 10% of those on twitter. I think I’ve become one of the 90% that don’t tweet much anymore. I always think that if I had more time to apply one of the now 1000 applications, I’d become a more fervent user and actually realize some of the benefit.
Or I could just shut down like that...
Best Blog....
No, not this one. But the nice folks at the Public Relations Society of America (Central Ohio chapter) think that our work on the downtowncolumbus.com blog is best in the city among the non-profits. We beat out a highly respectable hospital in town that is affilated with a university for this “PRism,” but I won’t name names.
I received the honor today on behalf of this really...
TED...
I’m working on an idea that involves TED, and needless to say, I’m energized by it. TED is a terrific web site (and may I say culture?) where they claim “ideas worth spreading” through 18 minute talks, videotaped and posted. By the way, do you still videotape in the digital age? I guess you would now say recorded. Anyway — TED stands for Technology, Entertainment...
Newsletters, RIP....
I realized in the last month that I have been a part of phasing out three different industry newsletters - meaning written, designed, printed, mailed via the USPS. The reason? Almost all entirely budget related. Revenues aren’t supporting the traditional delivery of news within key interest and association groups.
This comes as no surprise this week when our own Columbus Dispatch pared...